For publishers
How commission works
Adryse shows you the actual amount you earn — not an upstream rate you have to mentally subtract a margin from. Here’s how the math works behind every conversion.
What you see is what you earn
Every brand in the catalog shows a single commission number — e.g. “8% of order value” or “€5 per signup”. That’s the publisher rate, after any platform fee. No hidden network cut, no “net commission” vs “gross commission” terminology to decode.
Two kinds of brands
Direct brands
Brands that signed directly with Adryse. You earn the full commission they set; Adryse’s platform fee is charged on top to the brand, not deducted from your share.
Example: brand offers 10% CPA. On a €100 order, you earn €10. The brand pays €10 to you and an extra €3.50 to Adryse (35% of publisher commission, ~3.5% of order value) — total €13.50 deducted from their balance.
Partner-network brands
Brands ingested from upstream networks (Tradedoubler, Adtraction, Awin, etc). The upstream network sets the total commission, and Adryse takes a share from it before passing the rest to you.
Example: upstream brand offers 10% CPA with a 20% Adryse margin. On a €100 order, the upstream pays €10 in total — Adryse keeps €2, you earn €8. The catalog shows the publisher rate (8%) directly, so you never have to do this math yourself.
Commission models
- Percentage of order value (CPA%) — most common. You earn a % of what the customer spent.
- Percentage with min/max guardrails — same as CPA% but the commission is floored or capped (e.g. “10%, min €5, max €50”).
- Fixed per conversion (CPA) — flat amount per sale or lead, regardless of order value.
- Cost per lead (CPL) — flat amount per qualified signup (no purchase needed).
- Cost per click (CPC) — flat amount per valid click. Rare; only used by a handful of brands.
When commission is confirmed
Conversions move through three states:
| State | What it means |
|---|---|
pending | Conversion is registered. Held for the brand’s review period (typically 14-30 days) so they can flag returns or fraud. |
approved | Confirmed. Eligible for the next payout cycle. |
reversed | Returned, refunded, or rejected by the brand. Commission removed from your earnings. |
You’ll see all three states in your Dashboard → Conversions with the reason attached.
Disputes
If a conversion gets reversed and you think it shouldn’t have been, open a dispute from the conversion detail page. The brand reviews and either reinstates or explains. Adryse acts as the neutral arbiter if you can’t reach agreement.
Missing-conversion claims — “I drove this sale but it never registered” — go through the same flow. Provide the click timestamp and customer order reference and the brand looks it up.
How to earn more
- Match brands to channels with the right audience — see the targeting filters in Catalog → Browse.
- Brands with the Early payout badge pay out faster, so your cashflow is better even if the commission is the same.
- Apply early to new brands — many are open for limited publishers and prefer first-movers.
See payouts for when and how the money lands in your account.